Pembroke Care Group

‘Freedom and Independence with Discreet Care’

Welcome to the Pembroke Care Group.

Our two care homes are period properties situated in picturesque Hove within easy access to the sea, shops and local rail stations.
Residents' rooms all have en-suite facilities and are accessible by a passenger lift. They both have delightful walled gardens.

We like our residents to enjoy the freedom and independence that we at Pembroke hold at the very core of our philosophy.

We strongly believe that old age is not an illness, although it can bring new disabilities and new challenges, we therefore cater for those retired people who wish to maintain an independent lifestyle and to carry on living their lives to their maximum potential, for as long as possible, with dignity and respect.

It is important to us that each resident's stay with us is as enjoyable as possible and that they think of the Pembroke as their home. Permanent residents are welcome to furnish their own rooms if they wish.

Although most of our residents are permanent we offer holidays and short stays for those people who need their batteries re-charging, or a break when their family or carer takes their holiday.

The Pembroke Care Group’s Core Values

PRIVACY: The right of a resident to be left alone and undisturbed whenever they wish.
DIGNITY: The understanding of each resident’s needs and treating them with dignity and respect.
INDEPENDENCE: Allowing each resident to take calculated risks, to make their own decisions and think and act for themselves.
CHOICE: Giving each resident the opportunity to select for themselves from a range of alternative options.
RIGHTS: Empowering each resident to decide what is right for them.
FULFILMENT: Enabling each resident to realise their own aims and helping them to achieve these goals in all aspects of their daily lives.

We are continually looking at ways to improve the ‘quality of care and services’ we provide to our residents.

We currently have an RDB 5 star Rating award, Investors in People award, environmental health Scores on the door, 5 stars award and a CQC excellence rating.

We are committed to the continual development of our staff and have produced our own distance learning training programme called ‘Training for Care’.

We are also proud to be founder members of the National Skills Academy for Social Care.

Pembroke Care Group
2 Third Avenue,

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